ECO-ESCAPES: 20 ORGANISATIONS BRINGING SUSTAINABILITY TO THE FOREFRONT OF TRAVEL
South Africa, renowned for its breathtaking landscapes and rich biodiversity, stands as a beacon in the realm of global tourism. Boasting diverse ecosystems, from the iconic Kruger National Park to the mesmerising Table Mountain, the nation's allure extends beyond mere sightseeing to a commitment to sustainable exploration. South Africa's ecotourism sector has become a cornerstone of its tourism industry, offering an immersive experience that harmonises with nature while promoting conservation.
In recent years, the country has witnessed a surge in environmentally conscious travel, aligning with a global movement towards responsible tourism. This paradigm shift has given rise to a cadre of organisations dedicated to shaping the future of ecotourism in South Africa. From crafting eco-friendly travel itineraries to providing sustainable accommodation and orchestrating activities that celebrate nature without harming it, these organisations embody a commitment to balancing tourism's impact with the preservation of the nation's natural wonders.
In this celebration of South Africa's commitment to ecotourism, we shine a spotlight on the top 20 organisations bringing sustainability to the forefront of travel. Ranging from meticulous travel planning to innovative conservation initiatives, these organisations weave a tapestry of responsible tourism, inviting travellers to not only explore the beauty of South Africa but also contribute to its preservation for generations to come.
G Adventures
Since 1990, G Adventures has pursued a mission to change the world through travel. Rejecting the notion of being just another big travel company, they've grown into a global leader in adventure travel with a unique focus on social impact. As pioneers of community tourism, G Adventures builds meaningful relationships with local communities, ensuring that their tours directly benefit the people and places visited. Embracing the power of travel to uplift marginalised groups, they prioritise the well-being of communities, indigenous peoples, women, and youth.
G Adventures sees travel as a force for good, coining it "G for Good" to encompass their commitment to social, environmental, and ethical responsibility. By choosing G Adventures, you're not just a traveller; you become a friend and contributor to a community-driven movement that extends beyond destinations, making a positive impact on employees, partners, small businesses, and fellow travellers.
Uthando South Africa
Uthando (Love) South Africa, an acclaimed non-profit organisation, proudly holds Fair Trade in Tourism certification. Bridging the gap between tourism and community development, Uthando operates as a unique travelling philanthropy model, embodying the principles of responsible tourism. Their award-winning Philanthropic Educational Excursions connect local and international South Africa-focused travel agencies with well-managed community projects, addressing the nation's pressing social issues.
These excursions provide guests with an opportunity to experience South Africa's unique spirit of Ubuntu, encapsulated in the phrase 'I am because we are.' These culturally sensitive excursions spotlight deserving community heroes, often overlooked for their nation-building endeavours. In the realm of ecotourism, Uthando's commitment to responsible and respectful travel amplifies its impact on both the environment and local communities.
Coffeebeans Routes
Coffeebeans Routes, led by founders Jethro Louw and Iain Harris since its establishment in 2005, stands out as a creative and cultural travel specialist. Renowned in the travel industry, they've earned international acclaim and secured two prestigious awards for their innovative approach to tourism. With a focus on storytelling, their tours in Cape Town, Johannesburg, Kigali, and Nairobi unfold the vibrant narratives of African cities, embracing contemporary expressions in music, art, fashion, design, food, entrepreneurship, and political history.
The heart of Coffeebeans Routes lies in their commitment to fair trade and sustainability, evident through their Fair Trade certification. Beyond accolades, their dedication to ecotourism is evident in the weaving of urban experiences into comprehensive Pan-African programmes. Collaborating with DMC Creative Travel Africa, they seamlessly integrate wildlife and adventure activities. Grateful for a vast network of contributors—guides, artists, historians, and more—they continue to share the diverse stories that make their impactful work possible.
Ocean Blue Adventures
Ocean Blue Adventures welcomes people of all ages to explore nature and community through their diverse range of activities. A trailblazer in South Africa, the organisation specialises in eco-friendly whale and dolphin marine tours with a strong focus on conservation. Collaborating with the Qolweni Community Development Trust, their operations prioritise community development, education, and research to foster environmental stewardship.
Ocean Blue Adventures is on a mission to provide guests with an immersive marine experience, raising awareness about marine mammal conservation and the critical need to protect our oceans. Holding a specialist permit, they allow guests a unique, up-close encounter while being respectful and accounting for the well-being of the animals in their wild habitats. Ocean Blue Adventures combines expertise with a commitment to ecotourism, offering unforgettable experiences while safeguarding the natural world.
Able2Travel
Embarking on a mission to transform travel hassles into seamless adventures, Able2Travel is the go-to for accessible and family-friendly tourism. Recognising the struggle of finding suitable destinations, they've dedicated themselves to simplifying the holiday planning process. Born from a personal frustration familiar to many entrepreneurs, Able2Travel emerged as a remedy to the dearth of information on accessible accommodations.
The founder, fueled by the desire for stress-free exploration, scoured for accessible gems in restaurants, hotels, and activities. Now, armed with a wealth of firsthand knowledge, Able2Travel extends a helping hand to both international and local tourists, ensuring a worry-free travel experience. At the heart of their services is the Able2Travel Accessible Travel Concierge, offering the latest information and third-party services for a comfortable stay.
Hotel Verde
Hotel Verde, a 4-star gem situated just 400m from Cape Town International Airport in South Africa, stands proudly as a carbon-neutral haven. Nestled beside a carefully restored wetland, the hotel provides 151 spacious and tastefully adorned rooms within a lush, green environment. Catering to both leisure and business travellers, it boasts conferencing facilities, a restaurant, bar, and spa.
A pioneer in sustainable hospitality, Hotel Verde earned LEED Platinum status for both construction and operations, a remarkable feat recognised globally. Notably, it holds a rare double LEED Platinum certification and a 6-star Green Star certification, setting new standards in eco-friendly accommodation. Guided by Ecolution Consulting, Hotel Verde proudly claims the title of Africa's first 100% carbon-neutral hotel, an accolade complemented by various awards, including the prestigious 2022 Eco-Logical Award, showcasing their commitment to eco-conscious hospitality.
Weeva
Weeva, a leading SaaS (software as a service) platform, empowers tourism businesses to embrace sustainable practises, enhancing efficiency and resilience for a positive impact on people and the planet. With a focus on 18 key parameters spanning conservation, culture, community, and commerce, Weeva equips accommodation providers with a user-friendly suite of digital tools, guides, and processes to monitor, manage, and elevate their sustainability efforts.
In a world where tourism can no longer rely solely on ideals, Weeva emphasises the transformative power of technology to turn idealism into tangible results. Recognising the hospitality industry's significant role, employing 10% of the global workforce, Weeva envisions turning sustainability aspirations into reality, making a meaningful impact on the world through innovative and accessible solutions.
Conservio
Conservio, a leader in planet-positive travel, introduces Africa's finest conservation experiences, unique adventures, and expeditions, all dedicated to preserving ecosystems for future generations. Their curated selection of lodges, cabins, and villas actively contribute to conservation through community engagement, sustainable practises, low environmental impact, and education.
Led by a diverse team of ecotourism pioneers boasting decades of entrepreneurial experience, Conservio blends a passion for nature with cutting-edge technology. Founded out of a deep love for protecting Africa's wild places, Conservio recognises the pivotal role of ecotourism in securing a future for these spaces. Their mission is to simplify responsible travel decisions, turning every explorer into a proud ambassador for preserving our planet's natural wonders.
Green Corridors
Green Corridors, a purpose-driven organisation, envisions thriving communities harmoniously coexisting with their natural habitats. Focused on social impact, they collaboratively design open spaces in vital local hubs, balancing environmental needs with the unique challenges and opportunities of resident communities. Through purposeful projects and immersive tourism experiences, Green Corridors adds a crucial layer of socio-economic sustainability to the ecosystem.
In tandem with local communities, Green Corridors promotes multiple avenues for involvement in nurturing their surroundings. The revitalization of these environments yields myriad benefits, from enhanced food security and clean water to improved well-being and significant opportunities for self-employment and skill development. In ongoing collaborations, the organisation proves the rewards of long-term commitment, consistently seeking like-minded partners to join hands in elevating the quality of the environments where communities live, work, and thrive.
Community Conservation Fund - Africa (CCFA)
The Community Conservation Fund – Africa NPC (CCFA) is a non-profit committed to fostering community development for Africa's wildlife and wilderness. Functioning at the crossroads of conservation, ecotourism, and community, CCFA acts as both a fundraiser and grant provider, actively engaging and empowering local communities in conservation areas. Their mission is to create a lasting conservation impact by forging sustainable partnerships with communities. As the official foundation of Mantis, CCFA serves as an executing force, ensuring community participation and benefits in conservation efforts.
CCFA collaborates with global and local wildlife conservation organisations on projects spanning seven African countries, focusing on diverse initiatives, including gorilla health, clean water provision, wildlife protection, and community support. In 2023, CCFA ventures into new partnerships, notably with Nyosi Wildlife Reserve in South Africa, pioneering rewilding projects that encompass land care, biodiversity conservation, and community-benefit collaborations. The reserve hosts enduring initiatives like "Greening the Community" and "Greening Young Futures."
EcoTraining
Established in 1993, EcoTraining stands as a trailblazer and premier provider of training for safari guides and wildlife experts across Africa. Renowned for setting high standards in the safari industry, EcoTraining offers FGASA and CATHSSETA-accredited career courses, nature programmes, and on-site professional guide training at unfenced bush camps in pristine South African, Botswanan, and Kenyan wilderness.
With a global reach, EcoTraining has trained individuals from 33 countries, aspiring to be the foremost leader in environmental education by reconnecting people with nature. Their mission is to provide immersive learning experiences for professional safari guides, emphasising community involvement and environmental education across Africa. Committed to instilling the importance of wilderness conservation, EcoTraining envisions participants making a positive impact on the planet in their daily lives after completing their courses.
The Green Cab
Leading the way in sustainable transportation in South Africa, The Green Cab is on a mission to revolutionise eco-friendly travel. Committed to combating global warming and fostering economic and social progress, they actively reduce their carbon footprint through innovative green technologies. Positioned as pioneers in sustainable mobility, The Green Cab has garnered attention from top South African companies that recognise the urgency of environmental responsibility.
Their groundbreaking initiative not only resonates with businesses but has also sparked interest in the tourism sector. As South Africa embraces responsible tourism principles, The Green Cab stands out for its dedication to minimising the negative environmental impact of travel - an essential move in preserving the country's rich natural beauty. At the forefront of ecotourism efforts, The Green Cab sets a shining example for a greener, more sustainable future.
Fair Trade Tourism
Fair Trade Tourism, a non-profit organisation, serves as a vital hub, offering a networking platform, business guidance, and certification to promote the integration of Fair Trade Tourism's six principles and responsible tourism in daily operations. Collaborating across the tourism value chain, from local micro-enterprises to major tour operators, they ensure that destinations thrive economically while preserving their cultural and environmental treasures.
Originating as a 2001 project under the International Union for the Conservation of Nature (IUCN) - South Africa, Fair Trade Tourism gained independence in 2004 and has been a global leader in responsible and Fair Trade Tourism ever since. Their vision is clear: global leadership in fair, participatory, and sustainable tourism, with a mission to cultivate a Fair Trade Tourism market that benefits people, businesses, and the environment, especially emphasising their dedication to ecotourism.
Sense of Africa
Sense of Africa is a premier inbound destination management company across Africa, boasting offices in Namibia, South Africa, Kenya, Tanzania, Botswana, and Uganda. Their adept travel consultants specialise in delivering top-notch private guided, self-drive, FIT, and group travel services. Emphasising responsible tourism, the company remains committed to its role in the countries of operation - economically, socially, and environmentally. This commitment is woven into the fabric of their core business values and company culture.
Sense of Africa takes pride in empowering people, recognising tourism's impact on sustainable economic growth. Through community-based programmes, such as the Tour Guide Academy and learnership initiative, they contribute to skills development and job creation, fostering a lasting positive impact. The company also champions sustainable animal welfare practices, aligning with partners who share their commitment to recognised wildlife conservation standards. Exceptional performance for Sense of Africa stems from the perfect blend of passion, vocation, and a profound love for the countries they represent, making them a compelling force in ecotourism.
Grootbos Private Nature Reserve
In 1991, the Lutzeyer family discovered a charming farm on the fynbos slopes overlooking Walker Bay. Captivated by its beauty, Michael sold his Cape Town business interests in 1994, aiming to create a local bed and breakfast. Little did he know that this venture would draw global visitors. Through hard work, vision, and family unity, the Lutzeyers transformed the site into a leading force in progressive luxury tourism, preserving 3500 hectares of botanical and wildlife treasures.
As a sustainable tourism leader, Grootbos immerses guests in the fynbos kingdom and ancient forest, boasting 907 plant species, 118 bird species, and various endangered mammals and amphibians. Achieving international acclaim, the Grootbos Private Nature Reserve isn't just a luxury travel destination; it houses the Grootbos Foundation, a 2003 non-profit dedicated to conserving fynbos and empowering communities through ecotourism, enterprise, sports, and education. Their scalable projects promise a brighter future for both people and the environment.
Eco Atlas
Eco Atlas is a comprehensive platform that empowers individuals, families, and businesses to make sustainable lifestyle and travel choices. By utilising its unique search function, users can easily locate eco-friendly places to eat, shop, stay and play in South Africa. The platform showcases businesses that are dedicated to achieving sustainable goals, from recycling to supporting local communities with profit-sharing. Eco Atlas is the first platform of its kind in South Africa to highlight the social and environmental achievements of businesses, and anyone can be listed as long as they meet at least three of the Eco Choice criteria.
Knowledge is power, and Eco Atlas puts the power of choice back into the hands of conscious travellers and active citizens. Users can easily find what they’re looking for with the help of the twenty Eco Choice icons, or recommend a place they love to help grow the eco-ethic movement. With Eco Atlas, individuals can make informed decisions about where to go and source locally produced and earth-friendly goods. The platform is a beacon for positive change, highlighting the efforts of those who walk the talk of social justice and regenerative practices.
Peace Parks Foundation
Dr. Anton Rupert, President Nelson Mandela, and Prince Bernhard of the Netherlands founded Peace Parks Foundation, aiming to prove that humans and nature can live harmoniously. The foundation focuses on restoring and safeguarding extensive ecosystems that surpass human-made borders. Their approach involves establishing a connected network of Transfrontier Conservation Areas (TFCAs) managed sustainably.
Among their ambitious projects is "Rewilding Africa," where wildlife is reintroduced to areas where species thrived before. This not only brings back biodiversity but also boosts the potential for sustainable tourism, securing the future of protected zones. In collaboration with Mozambique’s National Administration for Conservation Areas, Peace Parks Foundation is actively engaged in the largest rewilding initiatives in southern Africa, revitalising ecosystems in the Mozambican sections of the Lubombo and Great Limpopo Transfrontier Conservation Areas. Their dedication to nature-based tourism contributes significantly to the restoration and protection of these vital landscapes.
CapeNature
CapeNature, overseen by the Western Cape Nature Conservation Board, serves as the primary guardian of the Western Cape's natural beauty. Governed by a commitment to the Batho Pele principles of "we belong, we care, we serve," CapeNature is a government entity managing 31 nature reserve complexes covering 828,506 hectares in South Africa's Western Cape Province. With 25 reserves offering eco-tourism experiences, CapeNature blends adventure and relaxation, from adrenaline-fueled activities like bouldering and kayaking to leisurely pursuits such as hiking and whale watching.
As custodians of the province's environment, their mission is clear: conserve, protect, and restore nature by inspiring positive change. Rooted in values of service, excellence, and a "people first" approach, CapeNature not only champions biodiversity and awareness but also strives to create an environment that nurtures, motivates, and ensures a sustainable future for the natural heritage they safeguard.
Greenpop Reforest Fest
Reforest Fest, an annual celebration of restoration, unites people in planting thousands of trees amid a unique festive atmosphere. This family-friendly festival combines creativity and participation with interactive art, theatre, and environmentally conscious activities. Attendees engage in restoring degraded land through workshops, talks, and classes. The event features local live music, DJs, and a wholesome food village under the stars.
Since 2011, Reforest Fest, Greenpop's flagship tree-planting gathering, has empowered participants to plant 5,000 to 10,000 indigenous trees annually. This effort supports Greenpop's Uilenkraal Forest Restoration Project, rejuvenating forest patches at the Platbos Forest Reserve and Bodhi Khaya Nature Retreat. Over 110,000 trees have been planted, aiding habitat restoration for species like the Cape Leopard, Bushbuck, Large-spotted Genet, and baboons. In contributing to ecotourism, Reforest Fest fosters environmental stewardship through an engaging and festive experience.
Tourism Guide Africa
Explore the wonders of Africa through Tourism Guide Africa—a passion-driven hub celebrating the continent's rich cultures, stunning landscapes, and captivating wildlife. They've blossomed into a top online resource for African tourism, fueled by a diverse team of experienced globetrotters and local connoisseurs. Their mission? To spark inspiration, offer guidance, and share hidden tales about Africa's treasures.
This dedicated group believes in travel's incredible ability to connect cultures and foster understanding. Their commitment extends to promoting responsible and sustainable tourism, emphasising benefits to local communities and environmental conservation. With a focus on ecotourism, they strive to showcase Africa's natural marvels while ensuring they remain preserved for future generations. At Tourism Guide Africa, every adventure is an opportunity to bridge worlds, discover hidden gems, and tread lightly on this beautiful continent.
As we celebrate these trailblazers, we acknowledge their collective impact, transcending beyond tourism. They've become catalysts for change, inspiring a global movement towards responsible travel and environmental stewardship. Their harmonious blend of conservation and tourism sets a remarkable precedent, demonstrating that preserving nature and supporting communities go hand in hand.
Is anyone missing from our list? Pop us an email at hello@treeshake.com to let us know, so that we can continue celebrating the top organisations bringing sustainability to the forefront of travel.
